Lawsuit Summary

In early 2011, Levi's, the brand name most associated with jeans and other articles of clothing filed a lawsuit of infringement against multiple companies in Belgium, South Korea, Singapore, the United States, Japan and other countries.  The brand sign known as the "Arcuate" is a double arch stitching which people all over the world recognize as the Levi's brand.  In order to protect their name and their merchandise, Levi Strauss and Co. decided to do something about all the copy cats throughout the world.  Levi recently won four of the lawsuits they insinuated against the companies.  The four defendants the won against included Hangzhou Hongye Clothing Company, Jianchiwode Clothing Company, Zhongshan Renxin Clothing Factory, and Shanghai Xinning Shopping Center Company.  Levi's demanded that all four companies stop using the arcuate design in their clothing products and that any infringing products were deleted or destroyed.  Each lawsuit provided millions of dollars for Levi's from the infringing companies.   The court made its decisions due to the fact that the plaintiff and the defendants designs on the back pockets of their jeans were almost identical and the trademarks could possible mislead potential customers for Levi's.  

Example of the "Arcuate"

Levi's Brand

Source:
http://english.people.com.cn/90778/7627461.html